Please call our friendly team to arrange your appointment at Fairytale Brides


Welcome to Fairytale Brides

Fairytale Brides are at your service from the moment your step through our door. Our bridal shop aims to provide a complete shopping solution for all your Bridal & Wedding needs.

We are also very proud to have just been featured in OK Magazine and on MTV television.

Serving brides throughout Manchester, Bury, Bolton and Heywood, as well as national and international brides to be.

Our wedding dress range includes famous designers such as Hayley Paige, Justin Alexander, Essense of Australia, Martina Liana, Blush, and Kenneth Winston, with prices starting from £700. In addition to our collection of Bridal dresses, we also offer a comprehensive selection of bridal accessories including, Veils, Tiaras, and more.

Please come and visit us and enjoy a coffee in our specially created changing rooms with fabulous wall to wall mirrors; perfect for viewing your wedding dress from all angles. If you have any queries before you come, please do not hesitate to contact us. We will be very happy to advise and help you at all times. Everything we do at Fairytale Brides is designed to give you the best day of your life. Visit our stunning bridal boutique and discover a range of quality bridal wear that isn’t expensive, it’s priceless.

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Bridal Designers

Hayley Paige

Fresh, lively, and confident, Hayley Paige embraces sweet femininity with a touch of edginess. Alluring contrasts are glimpsed in pairings like twinkle and matte, giving each dress an unmistakable charisma that enhances the bride’s own captivating charm. Balance is found in the union of textured details such as hand appliquéd lace and flutters of sheer fabric, evoking a feeling of whimsical refinement. And as a finishing touch each dress is named, bringing to life its unique spirit. These effortless, flirty feminine silhouettes all say one thing – something wonderful is about to happen.

Click here to see our Hayley Paige collection.

Justin Alexander Bridal & Justin Alexander Signature Range

As one of the oldest and most renowned designers within America and Europe, Justin Alexander knows how to create the perfect wedding dress.  With over sixty years experience Justin Alexander are experts in the wedding industry, meeting the needs of brides all over the world.  Two of the biggest influencing factors remain at the heart of any Justin Alexander design; romance and classic style.  Each dress has a contemporary look with a hint of vintage glamour.  Channelling the famous styles of Grace Kelly, Audrey Hepburn and Jackie Kennedy, each dress is timeless in beauty and style.

It’s safe to say that Justin Alexander wedding dresses have a certain look about them.  Lavish lace, exquisite detail and distinct necklines all play a part in identifying these truly magnificent dresses.  Although the vintage style features heavily in Justin Alexander wedding dresses, modern style is very much taken into consideration.

Click here to view our full Justin Alexander & Justin Alexander Signature collections.

Essense of Australia

The instantly recognisable Essense of Australia label has been a bridal favourite for many years. With lush designs that encapsulate the true meaning of glamourous bride, Essense of Australia have long held the title of exquisite wedding dress designer.

With a look that is entirely their own, Essense wedding dresses feature that wow factor brides are looking for. With luxurious lace, divine detail and head-turning necklines, this designer certainly know what brides want. What’s more, Essense of Australia wedding dresses are perfect for destination weddings. Many of their wedding gowns feature light-weight material and detail which is guaranteed to sparkle in the sun.

Click here to view our full Essense of Australia collection.

Martina Liana

The Martina Liana label truly does represent what it means to be a modern bride. With a collection that is perfect to behold, you are sure to find a little something within this stunning designer range.

Head designer, Martine Harris has created a label which demonstrates attention to details and a near obsession with a clean look and modern silhouette. Featuring some of the most luxurious materials; including delicate lace, soft silks and stunning crystals, the entire Martina Liana range is amongst the most sort after for brides today.

Click here to view our full Martina Liana collection.

Blush by Hayley Paige

For those familiar with the award-winning Hayley Paige label, Blush by Hayley Paige is a unique collection from the creative minds behind Hayley Paige.

The entire Blush by Hayley Paige bridal range has been designed to encapsulate casual elegance and femininity. Featuring elements such as silky soft tulle, unique lace, and delicate tones, the Blush range creates a feel of whimsy and romance. Always a firm favourite on the likes of Instagram, the Blush by Hayley Paige label has captured many fans from around the world and continues to stun brides with its ever-present and yet completely unique collection.

Click here to view the entire Blush by Hayley Paige collection.

Lillian West Bridal

The beautifully sensual Lillian West Bridal Label has been lovingly created by the masterminds at Justin Alexander. Designed to encapsulate a sensuality that only a wedding dress could, the Lillian West collection is perfect for a graceful, elegant look.

Inspired by passion and beauty, this extremely popular designer wedding dress label features intricate lace, the likes of which cannot be replicated. By using uniquely patterned laces, lush silks, and accents of soft femininity, the Lillian West wedding dress collection gives brides the ideal vision of effortless sensuality. The stunning Lillian West wedding dress range is perfect for creating a relaxed look which is both rustic in style and bohemian in design.

Click here to view the entire Lillian West collection.

Kenneth Winston Bridal

The wonderfully elegant Kenneth Winston Label has been created by expert designers of the wedding dress industry. Created to capture a beauty that only a designer wedding down could, the Kenneth Winston wedding dress range is ideal for a modern bridal style.

Inspired by graceful elegance, this very popular designer wedding label features the softest silk and satin designs. By using uniquely, one-of-a-kind designs, the Kenneth Winston wedding dress range gives brides a fairytale like wedding dress for that big day. The effortless Kenneth Winston wedding dress collection is ideal for a unique, beautiful bride who wants to knows what she wants.

Click here to view the entire Kenneth Winston collection.

Our Bridal Boutique

Based in Whitefield, Manchester, Fairytale Brides are passionate about all things bridal. A bridal shop with tons of gorgeous wedding dresses to suit every body shape, including a bespoke changing area complete with floor to ceiling mirrors, we also stock a wonderful collection of bridal accessories, including tiaras and veils.



I found my dream dress thanks to Fairytale Brides and could not fault the service from start to finish. Carol and the girls made me feel so special and nothing was too much trouble for them. Unlike other shops they seemed interested in me as a bride and not selling a dress. I needed some minor alterations due to weight loss to which I was a little bit nervous, however the service provided was excellent and my dress was completely flawless. Jodie.


Fantastic wedding boutique in Manchester. I found my dream Ian Stuart wedding dress here and the staff were so helpful and friendly. Carol is so helpful and knows exactly what sort of dress will suit you and look fabulous! My bridesmaids dresses came from Fairytale Occasions and the service here was fantastic too. It really took the stress out of dress shopping and they helped me find a great dress that would suit all of my bridesmaids. You can buy all your accessories here too so you know they will really compliment your dress. The staff here will truly make you feel like a princess, a must for all brides to be! Claire

Click here to read more testimonials.

Fairytale Brides Bridal Shop